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www.pcmag.com

The Apple MacBook Neo’s $599 starting price is a “shock” to the Windows PC industry, according to an Asus executive.

Hsu said he believes all the PC players—including Microsoft, Intel, and AMD—take the MacBook Neo threat seriously. “In fact, in the entire PC ecosystem, there have been a lot of discussions about how to compete with this product,” he added, given that rumors about the MacBook Neo have been making the rounds for at least a year.

Despite the competitive threat, Hsu argued that the MacBook Neo could have limited appeal. He pointed to the laptop’s 8GB of “unified memory,” or what amounts to its RAM, and how customers can’t upgrade it.

  • jordanlund@lemmy.worldEnglish
    23·
    4 days ago

    $599 here, but I also live in a state with no sales tax.

    But that’s the 256GB version. 512 is $699.

    Of course I have 24TB free on my NAS soooo…

    Still not spending $600 on an Apple branded Chromebook.

    https://www.apple.com/shop/buy-mac/macbook-neo/indigo-256gb

    13-inch MacBook Neo in Indigo
    A18 Pro, 6-core CPU, 5-core GPU, 16-core Neural Engine
    Apple Intelligence
    8GB unified memory
    256GB SSD storage
    U.S. English Magic Keyboard with Lock Key
    20W USB‑C Power Adapter
    Two USB-C ports, 3.5 mm headphone jack
    Support for one external display

    OR… OOOOOOR…

    $330:

    https://www.dell.com/en-us/shop/cty/pdp/spd/dell-dc15255-laptop/usedc15255hbtshqzk

    Yeah, yeah, fanboys are going to go “A18 Pro” vs “AMD Ryzen™ 3 7320U with Radeon™ 610M”

    But on the other hand, 15.6" display vs. 13", 120hz vs 60hz, 512gb storage standard vs 256. 65w charger vs. 20w.

    Goose it to the AMD Ryzen™ 5 7520U with Radeon™ 610M and it’s still $570.